Advertuesday!

Advertuesday? I think that should be nominated for Worst Portmanteau, 2012. However, what we have here are (vintage) advertisements, and it is Tuesday. The only thing that any of these ads have in common is that they all appear in the May, 1948 issue of Woman’s Home Companion. And that the magazine is too big to fit on my scanner, so rather than scans these are instead hasty photos, complete with uneven lighting and occasional glare. I hope you enjoy the look back! (Click each image to make with the biggering.)

Bon Ami scouring powder, 1948. STILL hasn’t scratched yet!

A model smile on Mrs. Ralph (Nicki) Ellis, by Ipana toothpaste, 1948.

Battle “infectious dandruff” with Listerine Antiseptic, 1948

Promise of a lifetime sparkle from Oxydol, 1948. Just what is IN this stuff?

Trade box tops (and a penny) for a Quikut paring knife, from Spic and Span cleanser. 1948.

Skip the dishes! Until you get Dreft dishwashing soap, that is. 1948.

Wanda Hendrix’s winning smile is the result of Pepsodent toothpaste (ahem, “dental cream”), don’t you know? 1948.

Invitation to make “Hash Mounds” for lunch with Armour corned beef hash, 1948

If it’s lovely to wear…it’s worth Ivory Flakes care. 1948.

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Filed under advertising, amusement, collections, design, fashion, food, kitchen, nostalgia, packaging, shopping, vintage

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