Category Archives: advertising

Prominent Designer Series: part 9

We’re almost at the end of our Prominent Designer Series, folks! Just a few more vintage sewing pattern illustrations for you to admire, study, search for to add to your own collections. Showcased today are dresses by Harmay, Don Loper, and Mr. Mort. The only archival information I can find for today’s patterns is the original 1960 “advertorial” for the Mr. Mort pattern:

Mr. Mort’s Day-to-Dinner Success Is Crisp in Cotton, Gala in Silk
From Mr. Mort—favorite designer of America’s young fashionables—comes a gay, full-skirted dress that “takes” to almost any fabric. For a crisply-pretty sun style, sew it in handkerchief pique, dacron, cotton, or linen. For evening, choose gleaming silk or shantung.
Little straps join to a deeply scooped camisole that molds closely to your figure above a wide belt and whirling skirt. It’s truly a lighthearted, feminine, flattering style. And it’s so delightfully easy to sew that we suggest you make both a day and an evening version. If you wish, fill one of the pockets with a bouquet of daisies. Hurry, take out pen and paper—send for your Printed Pattern exclusively through this newspaper now!

Harmay A732 – Pretty sun or city costume

Don Loper M247 – Shapely sheath with flattering neckline

Mr. Mort A999 – Full-skirted style for day or evening

And, as always, click on each image to see it magnificated.

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Prominent Designer Series: part 7

Aaaand we’re back! Today’s installment of sewing pattern illustrations comes to us from actress and singer Polly Bergen, the ever-elegant Mr. Blackwell, and our two-fer pal from last week, Oleg Cassini. Bonus feature today: the original newspaper ads for these patterns! Clicking on any of the images will bigger them.

Polly Bergen A887 – Reversible jacket ensemble

newspaper ad, 1961

Mr. Blackwell A548 – Sheath and circular cape-coat

newspaper ad, 1960

Oleg Cassini A552 – Shapely sheath

newspaper ad, 1961

 

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Watch It Wiggle, See It Jiggle

White Sangria Splash as pictured in "JELL-O Celebrating 100 Years"

I’m on a gelatin mold kick lately. And by “lately,” I mean for the past 6 months to 20 years. Or so.

Ed. Note: If you are a vegetarian, whenever I say “gelatin” or “JELL-O,” feel free to replace the word(s) with “vegan jel dessert” or “agar” or what have you. Adjust the amounts and directions in recipes for whatever gelling agent you prefer.

Today’s post was going to be a gelatin two-fer, with a recipe that dates to 1955 and has been a staple in my family for as long as I can remember, and also a recipe for a vegetarian gelled tofu-based number lest anyone think that bone-suckers are the only folks who have to suffer through “creative” molded salads. But that post will make an appearance at another time because today’s gelled creation is instead: White Sangria Splash. Because, you know, gelled wine.

This recipe comes from a 96-page booklet called JELL-O Celebrating 100 Years, which is included with a Tupperware Jel-N-Serve mold I’m currently offering over at Tiddleywink Vintage.

White Sangria Splash

1 cup dry white wine
1 pkg (8 servings) or 2 pkgs (4 servings) lemon gelatin
3 cups cold seltzer or club soda
1 tablespoon lime juice
1 tablespoon orange juice or orange liqueur
3 cups seedless grapes, divided
1 cup sliced strawberries
1 cup whole small strawberries

  1. Bring wine to a boil in small saucepan. Stir boiling wine into gelatin in medium bowl at least 2 minutes until completely dissolved. Stir in cold seltzer and lime and orange juices. Place bowl of gelatin in larger bowl of ice and water. Let stand about 10 minutes or until thickened (spoon drawn through leaves definite impression), stirring occasionally.
  2. Stir in 1 cup of the grapes and the sliced strawberries. Pour into 6-cup mold.
  3. Refrigerate 4 hours or until firm. Unmold. Garnish with remaining grapes and whole strawberries.

Makes 12 servings. Prep time: 15 minutes. Refrigeration time: 4 hours.

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Cookbookery: Big Boy Barbecue Book

Yesterday, I promised my Facebook followers (and IG and Twitter) a post dedicated to one of my newest finds: the Big Boy Barbecue Book: Shows how easy it is to cook on Spit or Grill. And so here you go!

Published in 1957 by the “Tested Recipe Institute” with the “cooperation” of the Big Boy Mfg. Co., this spiral-bound booklet is filled with…well, it’s filled with instructions for using a Big Boy grill or any of the possible Big Boy accessories, such as the (snicker, giggle) Big Boy Electro-Rod briquet fire starter. Now don’t get me wrong, there are plenty of helpful hints to be found, but you have to push through the Big Boy propaganda.

One full page describes the many benefits of barbecuing at home, including this gem:

That’s right, wifey has only to make a salad and dessert! Here’s the first of 4 dessert recipes included in the booklet:

Yup, that shouldn’t require any kitchen time or clean-up!

For those of you hoping that this gem of a book will find its way to the shop, I’m sorry to disappoint you. This one has already been claimed, but I’ll try to make some equally interesting items from my cookbook collection available in the future.

As Julia Child would say, Bon Appétit!

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If there are no more phone booths, where will Clark Kent change into his Superman duds?

Bell Telephone introduces Airtight Outdoor Telephone Booths, scanned from The American Home, October, 1954. Click image to enlargify.

Bell Telephone: Reminding you that someone, somewhere, would enjoy hearing your voice today.

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